by Francisco Pozo Llacer | Jul 10, 2020 | Managers, Marketing, Promoters, Record label
Among the many aspects to study in order to decipher the probability that an artist has to sell a quantity or another of tickets, the media are the most difficult to decipher.We will quickly know what relevance an artist has after a couple of searches on Google. But...
by Francisco Pozo Llacer | Jul 10, 2020 | Artists, Managers, Marketing, Promoters, Record label
It has been a long time since it was common to talk and value social brand´s profiles and public figures when talking about hype and engagement, especially since social networks are in the center of marketing strategies. But, what is the meaning of each?We often work...
by José Olmo | Jun 23, 2020 | Artists, Big Data, Managers, Promoters, Record label
In the last decade Spotify has not only changed the way we consume music, but has been able to alter the music industry itself. It is the most popular streaming music platform, which is why the data it releases is very significant to get a feel for the music business....
