by José Olmo | Oct 9, 2020 | Marketing, Promoters
Now that you know the advantages of Big Data you may have realized the importance of systematic data collection to analyze them and improve your hiring. Music streaming platforms and social networks are numerous, and each one provides us with valuable information:...
by José Olmo | Oct 9, 2020 | Marketing, Promoters
Doing a good communicative job is as important as setting up an attractive poster, that is why it cannot be left to improvisation. But do you know how to develop a communication plan? Keep reading!Pay special attention at the end of the post. You will find two...
by José Olmo | Oct 9, 2020 | Artists, Marketing, Promoters
Digital marketing is currently the most important tool in the business world. It transformed the traditional way of doing marketing, that is, the vision of how companies use communication tools to promote their businesses. A marketing plan for artists needs a specific...
by José Olmo | Oct 9, 2020 | Marketing, Promoters
Organizing a concert or festival is not easy. There are many variables to consider for an event have a successful turnout and, therefore, sell lots of tickets. This is an important aspect for all the agents involved in the industry, but not only from an economic...
by Francisco Pozo Llacer | Jul 10, 2020 | Marketing, Promoters
Often, as promoters we focus so much on the top rated artists that we forget a fundamental part: the opening act.And why is this such a relevant aspect? You will ask yourself. For many reasons:A good selection of openers can attract a large audience. If you know how...
by Francisco Pozo Llacer | Jul 10, 2020 | Managers, Marketing, Promoters
With the revolution that Internet has brought, we have access to huge amounts of information to decide which artist is the most suitable for our event. But how can we use the information provided by social networks and streaming music platforms for our artistic...