by José Olmo | Oct 9, 2020 | Marketing, Promoters
Doing a good communicative job is as important as setting up an attractive poster, that is why it cannot be left to improvisation. But do you know how to develop a communication plan? Keep reading!Pay special attention at the end of the post. You will find two...
by José Olmo | Oct 9, 2020 | Artists, Marketing, Promoters
Digital marketing is currently the most important tool in the business world. It transformed the traditional way of doing marketing, that is, the vision of how companies use communication tools to promote their businesses. A marketing plan for artists needs a specific...
by José Olmo | Oct 9, 2020 | Marketing, Promoters
Organizing a concert or festival is not easy. There are many variables to consider for an event have a successful turnout and, therefore, sell lots of tickets. This is an important aspect for all the agents involved in the industry, but not only from an economic...
by José Olmo | Jul 10, 2020 | Artists, Marketing, Promoters
This is demonstrated by the data. 2018 marked a historic peak in the turnover of live music after a constant growth in recent years and, to our joy, 2019 has been no less, setting a new record. Last year, this sector raised a total of 382 million euros, which...
by José Olmo | Jul 10, 2020 | Artists, Managers, Marketing, Promoters
The coronavirus has been one of the world’s largest health crises in recent years. It has already affected almost 120,000 people in more than 100 countries, with China, the country where the pandemic started, being the affected the most. In Europe, infections...
